The relationship between former Big Brother Naija star Cynthia Nwadiora, popularly known as Cee-C and top brands that signed her at the end of the 2018 Double Wahala edition is said to have hit a rough patch.
After the show, Cee-C received endorsements from different brands, mainly those selling beauty products. She became a brand ambassador, signing several contracts that came with huge benefits.
However, Cee-C, who was seen as one of the 2018 housemate’s to have truly succeeded after the show is apparently no more a hot cake, according to the report by Stella Dimoko Korkus.
Stella claims many of the brands regret the decision to bring her on board, and many have expressed their desires to end the contract.
According to her, Cee-C’s relationship with the hair vendors has grown sour due to her bad character.
It’s thought that the perfume brand she signed with is also not on good terms with her for the same reason.
Additionally, Stella claims that the brands have not stopped using Cee-C’s photos for their campaigns, nonetheless, they have vowed not to renew her contract and cannot wait until it expires.
Neither the brands nor Cee-C has confirmed or denied Stella Dimoko Korkus report.